As president of Suasion Communications Group, Susan leads a team of creative professionals who execute award-winning branding, public relations, digital and marketing campaigns. For the past 15 years, Susan and her team have positioned Suasion as a successful omni-channel boutique agency, with offices located in Somers Point and Haddonfield, NJ. Suasion provides customized campaigns for tourism destinations, municipalities, corporations, retail, healthcare, financial and nonprofit organizations. Suasion is a certified Woman-Owned Small Business Enterprise (WBE/SBE).
Currently, Susan is a Doctoral Candidate (Organizational Leadership) at Stockton University in Galloway, NJ, where she also completed her Master of Business Administration (MBA). She holds a Bachelor of Arts in Communications and English from Arcadia University in Glenside, PA.
In addition to her professional career as an entrepreneur, Susan also serves as a Stockton University School of Business Adjunct Professor, where she inspires young minds with insightful, real-world lessons on marketing and advertising. Additionally, Susan shares her business knowledge at well-received seminars and workshops that take place regularly at schools, universities, industry associations and business organizations.
Susan generously volunteers her time mentoring students and is involved in many community, civic and business endeavors throughout New Jersey and the Philadelphia region. Susan serves on the New Jersey Tourism Industry Association and the Downtown New Jersey Boards of Directors. She is a member of Stockton University’s School of Business Dean’s Executive Advisory and Business Advisory Boards and serves as a founding member and mentor in the Stockton University Women’s Leadership Council.